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Russ Yell
Regional Director ANZ - Optibus
Professional Bio
Russ is a thought leader and influencer at the forefront of global mobility innovation. In his current role he works with transport agencies and operators across Australia and New Zealand to improve mobility outcomes through the Optibus platform and its ever-increasing suite of capabilities.
During his 20 years in the transport and infrastructure industry he's worked across the globe, and has always sought to challenge norms and find opportunities to improve outcomes through process redesign, user-centricity and the adoption of innovative technologies. Russ is an advocate of the holistic transformation opportunity that presents itself during this transition to a zero emission transport paradigm and where possible helps his peers chart a path to a digitally enabled, sustainable future.
During his 20 years in the transport and infrastructure industry he's worked across the globe, and has always sought to challenge norms and find opportunities to improve outcomes through process redesign, user-centricity and the adoption of innovative technologies. Russ is an advocate of the holistic transformation opportunity that presents itself during this transition to a zero emission transport paradigm and where possible helps his peers chart a path to a digitally enabled, sustainable future.